Tuesday, March 23, 2010

Facebook Zuckerberg puzzle

Less than a year ago, wave after wave of criticism is to the young Facebook founder and CEO Make Zha Ekberg (Mark Zuckerberg) hit. His management decision-making suffered the outside world, the website re-design of the page seem awkward to service agreement companies accused of "King terms" ... ... Some people even ask, Zuckerberg is not able to leave.

A year later, Company formation criticism and doubts have vanished into thin air. Facebook has already turned around gorgeous: cash flow to positive faster than expected, the user capacity of up to 400 million, asset valuation of approximately 15 billion U.S. dollars, just the past week, visited for the first time goes beyond Google, just a few days ago, "Xiao Qiang CEO "Zuckerberg also yong was the 57th Cannes International Advertising Festival awards the annual media figures, most recently, more lead," Forbes, "the newly established" youngest Rich List. "

To industry sources, these changes reflect the Zuckerberg is maturing, and his decision-making increasingly firm. Science and Technology website VentureBeat Zuckerberg had conducted a combing, interpretation of this "youngest billionaires," evolution path.

Facebook board observer, venture capital firm Greylock Partners David Sze David Adams then said that the investment will be observed Zuckerberg start Facebook, perhaps I underestimated his ability. "I just invest the time that Mark is one million years pick one. Now I think he should pick a trillion years."

To challenge the limits of love, "Xiao Qiang CEO"

In Facebook, people are shouting Zuckerberg, "Zach." He always want to show those qualities made him a leader, full of sense of competition. Time, he bet with the engineer said that a week to complete 5,000 push-ups, Zach vowed to himself to do it, but others are skeptical, odds are 30:1, Zuckerberg has insisted that it is very easy to achieve目标. He therefore regular breaks every day to do 10-15 push-ups, including one time during meetings with the visitors.

Finally, he did.

Zach has been dubbed the ascetic. He made no secret of never declared himself to participate in Party. People think that he and Google co-founders Larry Page and Sergey Brin, Youyi Pin: a high degree of self-discipline and focus.

Ultimately, Zuckerberg about the company's vision (he considers this idea in a few decades dollars) so that he would prefer to bet huge, high-risk bet. He has implemented web site revision, invite widespread protest, but after fine-tuning, the protests have disappeared. Another example involves the terms of service last year, the controversial events. He did not choose to delete the rapid money involved in the controversy over personal privacy, but instead a thorough revision of the terms of service, and called on user participation.

Colleagues compared the Pali Ha Pi Diya put the Zuckerberg Michael Jordan (Michael Jordan), "Jordan was not born to become a great basketball player. He was in practice made of Lilian. Make Zha Ekberg is going through evolution, but will evolve to become one of the greatest CEO. He will establish a evergreen business, to create enduring value. However, this will be an evolutionary process. "

Ruthless elitism

Zuckerberg has designed a ruthless appointment system: each employee from 1 to 5 as 5, if anyone's rating is 1 or 2 will soon be dismissed. Related to this is that the early co-founders and executives of the continuous left, chief technology officer Adam D'Angelo Adam Deanjieluo and co-founder of Markowitz (Dustin Moskovitz) is one of two. They are not expelled, but feel that they have lost their passion, or no longer suitable for the job. An employee who said, "Every person has a clear path, Zuckerberg will use them according to their values, and then kicked the side." However, if the those who remain in the company of people to evaluate this matter they will have a different view: This is cruel, "Silicon Valley-style elitism", there is a natural talent and hard work of people climb to the top.

Sundberg, "stability" era of

Facebook a time to become the coolest company in Silicon Valley, but the strange thing is, as of 2007, Facebook's staff that they do not enjoy much fun. An insider recalls, when the Facebook was a "madhouse," people compete for jobs, and then anxiety, feeling the pressure, finally run out of enthusiasm.

Until March 2008, Zuckerberg hired from Google Xie Li Ersang Goldberg served as COO, also put the stability brought to Facebook. One investor said that the evidence is that "they look more vibrant, happier." Some had never thought to leave the Google employees to join Facebook. "I have a friend in Google said that they felt that life for the first time, Facebook if they do not work, it just does not like what the children." Now, 20% of Facebook employees came from Google.

Stupid is meant to reward

Zuckerberg is increasingly recognized that any human behavior is to reward the final analysis. Zuckerberg will be based on different excitement to motivate their employees, for example to the engineers to develop the best products, business executives will receive bonuses. Zuckerberg also a breakthrough in conventional complementary programs. Most of Silicon Valley companies will grant employees a set of stock options, the performance of outstanding employees also receive bonuses, but few people have the opportunity to increase the stock options.

In Facebook, if you are good at to meet the project objectives, you can get in a year and a half to double stock options. Based on user traffic and revenue growth of the overall performance of different companies, but also receive additional bonuses. But this is also the cruel side: the manager must subordinates ratings. More Machiavelli-style managers will be told the staff that location. If the 10 person team ranked 10th, you know what is dangerous.

Focus on execution, innovation and high-stakes

Zuckerberg bought Friendfeed, because this is a talent-based team. In Silicon Valley, a well known fact is that engineers, the normal distribution curve is quite steep personnel, an outstanding engineers can more than mediocre ten times the efficiency of engineers. One is more talented engineers is crucial for Facebook, Zuckerberg naturally well versed in this art. Facebook is not only concerned about the IQ and the employing GPA, is also concerned about an individual can persist in the end, make a difference. Facebook is also a valued element of creativity. R & D personnel employed Firefox (Blake Ross) and the Friendfeed team is the best example.

Zuckerberg creatively invented a "growth VP" - is responsible for business growth and the international vice president of marketing, from search Pi Diya Chamath Palihapitiya served. Zuckerberg had misgivings about the creation of this post, because it would mean the company's R & D focus from the core functions transferred to the data and focus instead on how users use the site, and how to share from a click on the link to click on the button, and then accordingly adjust the product features.

Zuckerberg and Pali Ha Pi Diya what is most often discussed in driving growth is the user at the beginning of a number of friends, or viral marketing. That the Pali Ha Pi Diya is a viral marketing. So they decided to two-pronged approach, the results of a big success, achieve accelerated growth.

In the Pali Ha Pi Diya previous post was not sufficient to demonstrate skills, until it was Zuckerberg gave him a chance to prove himself. His "transformation" from Facebook a huge success of the personnel reserve team, Facebook, more than ever ready to bear the risk of.

write by oceanseoprojection

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